1929 Brochure UPLAND California SAN BERNARDINO COUNTY Inland Empire ONTARIO

Description

1929 Brochure UPLAND California SAN BERNARDINO COUNTY Inland Empire ONTARIO
DESCRIPTION:
Land promotional pamphlet / brochure for
Upland
, California (part of the Inland Empire), San Bernardino County; 27 photographic illustrations in and around Upland plus text and one map; stapled into 4 pages and folded in half resulting in 16 panels; it measures 4 inches by 9 inches folded.
CONDITION:
Very good [SEE SCANS].
SECURITY:
ARGUS BOOKS
[or other wording] in light grey with black outline may have been super-imposed over images for security and are not on the actual item.
HISTORY:
Upland is a city in San Bernardino County, California, United States. It was incorporated on May 15, 1906, after previously being named North Ontario. Upland is located at the foot of the highest part of the San Gabriel Mountains. The Los Angeles suburb is part of the Inland Empire, a metropolitan area situated directly east of the Los Angeles metropolitan area.
Upland originally was an irrigation colony established by George and William Chaffey. When founded, it was a small rural town based on agriculture, specifically citrus fruits and grapes.
A trolley line in the broad, tree-lined median of Euclid Avenue formerly connected Upland to the Southern Pacific Railroad line in Ontario.
The trolley was pulled from Ontario to Upland by a mule, which then climbed aboard an attached trailer for the ride back down.
California became part of the United States at the end of the Mexican–American War in 1846, and American settlers began to arrive in California in large numbers with the California Gold Rush of 1849. The Cucamonga Rancho changed hands several times, but the area that present-day Upland occupies was little more than an uninhabited ranchland and a place to pass through until the arrival of George Chaffey in 1882. Chaffey, a Canadian shipbuilder from the province of Ontario, had already established the Etiwanda irrigation community in 1881, irrigating the land with a series of flumes carried water from the mountains to a reservoir from which water would then be sent to the relative land sites. In 1882, Chaffey purchased 6,216 acres of land in the Cucamonga Rancho, along with significant water rights from San Antonio Creek, for ,000[24] Additional purchases brought the size of the land to over 8,000 acres of land for a total purchase price of ,000.
Chaffey's master plan called for distributing the water over the whole tract to each farm lot in cement pipes, with each holder to share in the water proportionately to his holding irrespective of distance from the source. Chaffey also laid out the main thoroughfare which ran from one end of the settlement to the other. He also named the "main thoroughfare" Euclid in honor of his favorite mathematician. Euclid Avenue was seven miles long, stretching from the colony's "southernmost boundaries to the mountains." Euclid was planned as a "200-foot-wide double drive ... [with a] center parkway to be flanked by a 65-foot-wide drive on each side. Chaffey also planned for electricity in Ontario with street lamps being placed a mile apart on Euclid and an electric streetcar that would travel up and down Euclid daily. Ontario was available for settlement on November 1, 1882. During the first week, Chaffey sold 190 acres for a total value of ,500.
To ensure the success of this irrigation plan and to appeal to potential land buyers, the Chaffey created a "mutual water company" in which each landowner became a stockholder. The San Antonio Water Company was incorporated on October 25, 1882.
The Ontario colony eventually became known for its citrus groves, but in 1882, orange trees were too scarce and expensive at 0 an acre to turn to citrus, so at first other types of fruit were planted. By 1884, Ontario Nursery owner D.A. Shaw reported that there were "40,000 peach trees, 29,000 pear trees, 15,000 seedling apple trees, 16,000 grafted apple trees, 1,000 cherry trees, and 16,000 grape cuttings set out in orchards and vineyards." However, by 1889, some 2,000 acres of citrus orchards had been planted on Ontario, and Ontario was rated as having the second largest citrus acreage in the state.
The present-day city of Upland was the originally northern part of Chaffee's Ontario Model Colony, and was known as "North Upland" or "Magnolia" after a local hotel. The name Upland was first used as the name of the "Upland Citrus Association." Long-time resident Charles D. Adams, organizer and first elected president of the Association, was credited with choosing the name. However, by 1902, the name "Upland" was used to refer to the entire area of North Ontario.
The railway came to North Ontario in 1887. When the Ontario Colony was founded, downtown was located next to the Southern Pacific tracks. In 1887 the Atchison, Topeka, and Santa Fe completed its connection adjacent to the newly founded Magnolia Tract in North Ontario. Sub dividers of Magnolia, the Bedford Brothers, announced plans to erect a depot at the foot of Second Avenue, the primary business street. A notice in the December 1887 Ontario Record indicated that the cost of the station would be ,000. In the next decades numerous packing houses were built close to the tracks on both sides of A Street. Used for commuting of residents and tourists as well as for freight, the railroad linked Upland to Los Angeles to the west and the rest of the Santa Fe network to the east.
Ontario officially incorporated in 1891, but the size of incorporation was relatively small; a half-square mile bordered by the “Southern Pacific tract to the south, G Street to the north, Sultana Avenue to the east and Vine Avenue to the west." In 1901, residents of Ontario learned that those living in North Ontario were also thinking of incorporation as their own city. In order to eliminate this possibility, the city expanded their half-square mile to over 10 square miles.
When Ontario started to push for a larger area of incorporation, Upland residents expressed concern. The area of land that Ontario wanted included the Upland Post Office, the tracks for the Atchison, Topeka and Santa Fe Railroad, and the train depot. On March 12, 1906, the San Bernardino Board of Supervisors conducted a two-day hearing and agreed that a vote for incorporation should take place. On May 5, 1906 Upland approved their vote for incorporation with 183 in favor and 19 against. The city was officially created on May 15, 1906 by the Secretary of State in Sacramento. In 1935, Upland's boundary lines were redrawn to include the land that was annexed in Ontario’s 1902 expansion
SHIPPING:
All paper items [broadsides, labels, pamphlets, brochures, photos, etc.] that are 1/4 of an inch thick or less are shipped between two double-walled pieces of cardboard [equal to 4 sheets of cardboard and are virtually impossible to bend] by USPS Media mail and at actual cost [unless other arrangements have been made with seller]. [MX – B1 – S2]